The Chinese company, whose portfolio includes Fila and a majority stake in Amer Sports, will be the sneaker brand’s largest shareholder.

If you want to get technical, this isn’t Rihanna’s first go-round with the Puma brand. First partnering with the brand in 2014 as a brand ambassador and creative director, the entertainment mogul ...

Anta to buy a 29% stake in Puma for $1.79 billion, becoming its largest shareholder as the German brand seeks a turnaround ...

Puma, initially founded by Rudolf Dassler and separated from Adidas, faces new challenges and opportunities as it becomes ...

Chinese group Anta Sports has agreed to buy a 29 per cent stake in sportswear brand Puma from France’s billionaire Pinault family for €1.5bn, as it accelerates its expansion into western markets.

Puma’s business performance has worsened in recent years. Net profit declined 14 percent in 2023, and dropped another 7.6 ...

By Paolo Laudani and Helen Reid Jan 28 (Reuters) - Germany's Puma and fierce rival Adidas have their roots in the very same ...

The all-cash deal is expected to close by the end of 2026.

Chinese athletic goods giant Anta Sports will buy a controlling stake in historic German sportswear brand Puma for $1.79 ...

In a $1.8 billion deal, Nike rival Anta will take a stake in another venerable Western brand.

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA has appointed Julie Legrand (43) as Senior Director Global Brand Strategy. In this position, she will oversee an important part of PUMA’s ...

China's largest sportswear company, Anta Sports Products, has announced a significant move to become the biggest shareholder in German sportswear giant Puma, acquiring a 29.06 per cent stake from the ...