Bias in AI isn’t just baked into the training data; it’s shaped by us and embedded in the broader ecosystem of human-AI interaction. This cognitive bias emerges from the dynamic interplay between ...

A marketer’s role is to inspire consumers to embrace a product or service, which involves shaping their decision-making process. Equally important is an understanding of psychology and the examination ...

Anne-Laure Sellier a reçu des financements de la Fondation HEC. Carey K. Morewedge previously received funding for other debiasing research from the Intelligence Advanced Research Projects Activity of ...

This is the second post in a series on cognitive biases. A cognitive bias is a mental shortcut or heuristic intended to spare us time, effort, or discomfort—often while reinforcing our self-image or ...

Drawing incorrect conclusions, based on ill-conceived heuristics, can lead to bad decision making. This is cognitive bias. Researchers have identified an enormous range of cognitive biases that can ...