Let's be honest: you're not always in the mood to go full glam when you're just going to work or lunch with friends. Learning how to blend the concealer into bare skin can be a little daunting at ...

It's called AR Beauty Try-On, and it already has a big partner: M·A·C Cosmetics YouTube is taking the makeup tutorial to the next level. The popular video-sharing platform, which was first launched in ...

2018 may have been ruled by all things Black Panther and Riverdale, but this year's Halloween festivities might feature a few costumes inspired by pop culture past. YouTube is filled with beauty ...

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Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them. YouTube is now kicking that experience up a ...

How many times have you sat down to watch your favorite beauty personalities on YouTube only to think to yourself, “When would I ever be able to wear this look?” Artistic takes on makeup trends can be ...

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When I think of intricate makeup tutorials on YouTube, images of perfectly blended smokey eyes or precise ombré lipstick come to mind. When I think of optical illusion makeup tutorials on YouTube, ...

The sisters hilariously poked fun at each other throughout the "Get Ready With Us" makeup tutorial shared on the Kylie Cosmetics mogul's YouTube channel Kaitlyn is a former Assistant Style & Beauty ...

There's no time like Halloween to dust off your paint brushes and get creating some super cool, spooky makeup. And when it comes to crafting some killer (pun intended) lewks, there's no one else we'd ...