The best hydrating primer will keep your foundation glowing and ensure everything stays in place all day long. These formulas ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." When you've nailed your makeup look, the last thing you need is for it to melt away within a few hours.

While warm weather is here (thank goodness as we’re over the rain), it’s also time to switch up our makeup routines. That includes finding the right primers to create our desired makeup looks; be it ...

I’ve been covering lifestyle content for over seven years. A good primer creates a smooth base, allowing for more seamless makeup application and all-day wear. The best primers for mature skin often ...

Primers fell out of favor as clean beauty enthusiasts embraced minimal, skin-first routines that prioritized skincare over makeup longevity. But the latest generation of clean primers is ...

Applying a primer as the first step in your makeup routine can work wonders to ensure your final look stays seamless and long lasting. Primers help fill in fine lines, blur blemishes and imperfections ...

Learn the correct way to apply foundation primer in easy steps... Using a foundation primer helps keep the foundation itself in place. It is used after applying a moisturizer and just before applying ...