Stay on top of what’s happening in the Bay Area with essential Bay Area news stories, sent to your inbox every weekday. The Bay Bay Area-raised host Ericka Cruz Guevarra brings you context and ...
The first wave of influencer marketing was all about getting the word out. It was top of the funnel activity. Now it's time for influencer marketing 2.0, which is about creating deeper relationships ...
Is the brand-creator marriage holding steady or is the relationship in jeopardy? That was the question asked in a VidCon 2018 Industry Track panel. The answer came quickly: "The marriage is working ...
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