“We didn’t have an answer for how to get started in VR for cinema” says Oculus CEO Brendan Iribe. So a year ago Oculus hired Pixar veterans to form Story Studio, which will create and release VR ...

Those who are old enough to remember VRML, will recall that the the technology rode the wave of virtual reality hype in the 90’s, fusing the burgeoning world wide web with a vision of dragging the ...

After hyping everyone up recently with a short teaser video, eye-tracking specialists Tobii have revealed more details and video examples their eye tracking in action at GDC, including integration ...

For over a decade, the phrase 'the year of VR' was a recurring joke in the tech industry, a promise that never quite materialized. But in 2026, the joke is over. The convergence of the Meta Quest 4's ...

Download this free collection of case studies to learn how top B2B brands are deploying virtual and augmented reality in marketing to great effect B2B marketing has been talking about the ...

Opinions expressed by Entrepreneur contributors are their own. Virtual reality technology holds enormous potential to change the future for a number of fields, from medicine, business, architecture to ...