ReUse Action is known for a lot of things, especially when it comes to sourcing and selling reclaimed materials. Now, there is a new reclaimed element being offered at the salvage warehouse gallery – ...

IPPWORLD hits the scene with an entirely new website designed specifically for international businesses in the hospitality, hotel, travel, lifestyle and retail industries. When international travel ...

COCONUT CREEK, Fla., Sept. 4, 2025 /PRNewswire/ --MotionPoint, known for its leading website localization technology, today announced the launch of its new AI-powered transcreation technology, a ...

Translation may not satisfy customer needs in various markets. Learn what transcreation is and how it supports marketing to Spanish speakers. If you want to target additional customers in another ...

The term ‘transcreation’, a combination of translation and re-creation, isn’t yet a mainstream term but its significance is increasing at a fast pace owing to globalization. The term transcreation ...

To say the pace of development within AI is blistering is a little like saying the surface of the sun is ‘a bit warm’. Within a matter of what seems like minutes, AI has silently overtaken a whole ...

Traditionally, multicultural marketing campaigns managed by international media practitioners are developed through the combined efforts of a client-account team and their location-based creative ...

WHEN a famous fast food chain advertised its products in China, its well-known slogan “finger-lickin’ good” was translated into the local language as “We’ll eat your fingers off”, says ‘The 11 Worst ...

For years, global brands have approached the Arab market with confidence. The strategy is familiar: develop a strong English campaign, translate it into Arabic, launch across the region, and expect ...