There's something quietly radical about a tech CEO saying, essentially, please put the phone down. Not in a smug, wellness-influencer way. Not in a "delete everything and move to the woods" way.

Tim Cook shares a letter celebrating 50 years of Apple while the company prepares milestone events — but we're hoping for more.

Apple is turning 50 this April. The CEO Tim Cook reflected on the company’s 50th anniversary with a heartfelt message celebrating Apple’s journey from a small garage start-up to a global tech giant, ...

In a teaser posted on X, Tim Cook described “a big week ahead” that starts Monday morning. The short video shows hands ...

During Apple's fourth-quarter earnings call on Thursday, Cook attributed the iPhone 17's success to what he called the company's strongest lineup ever. "The [iPhone] 17 Pro is the most pro phone we've ...

It all starts Monday morning! #AppleLaunch pic.twitter.com/PQ9gM2Gl2r — Tim Cook (@tim_cook) February 26, 2026 In recent weeks, rumours have suggested that Apple is preparing multiple product launches ...

Apple just reported its latest quarterly earnings, and as expected, CEO Tim Cook came prepared to discuss the US tariff situation. In a new CNBC article, Cook explains why Apple isn’t worried about ...

Tariffs have defined the tech industry this year, causing massive changes to product pricing, manufacturing, and distribution. However, one of the world’s biggest tech companies says that its hot new ...