For example, if someone was interested in people’s beliefs about some difference between men and women in general, but only tested these beliefs against data from a convenience sample (like men and ...

Source: This image is available from the United States Library of Congress's Prints and Photographs division under the digital ID fsac.1a34951. Stereotypes have a bad reputation, and for good reasons.

Forbes contributors publish independent expert analyses and insights. Esther Choy covers leadership with a focus on business storytelling. Stereotypes are tied to deeply entrenched narratives that ...