For almost 20 years, Snickers advertising has been hitting a sweet spot, running creative that connects deeply with the culture. The insight behind the campaign, “You’re not you when you’re hungry” ...

On April 22, Snickers, a subsidiary of Mars Inc., launched its "Hungry Skies" campaign. The plan is for Snickers, famous for its "You're not you when you're hungry" campaign, to be shown in airport ...

Snickers Spain is in some hot water after running a controversial ad campaign that many are calling homophobic. The 20-second clip — which has officially been pulled from airing but was ...

FARE, or Food Allergy Research & Education, made news as a nonprofit earlier this year when they successfully asked Uber Eats to edit their Superbowl ad over concerns that it minded the seriousness of ...

Mars Chocolate-owned brand Snickers has developed a voice recognition tool as part of its 'You're Not You When You're Hungry' global campaign. i-Voice, which launches this week, is based on mobile ...

SNICKERS knows you’re not you when you’re hungry. They also know exactly what fans want, which is the return of the SNICKERS Heart Shapes just in time for Valentine’s Day. The beloved blend of caramel ...

Mars Chocolate North America unveils one of Snickers Super Bowl commercials prior to the game on Sunday. The new 30-second commercial, created by BBDO New York, is the latest "You're Not You When ...

You’re not you when you’re hungry and Buffalo Bills quarterback Josh Allen is here to help. The Bills quarterback is working with Mars, Inc., owners of SNICKERS, on limited edition candy bars and ice ...