Can you feel it? The Force is here. As we published in our extensive SRAM Red AXS eTap coverage and early review, SRAM was transparent about a Force eTap AXS group coming in April when it unveiled the ...

SRAM launches a range of new products in the form of shorter crank arms, aero TT brake levers and some updated hardware ...

A new 13-speed SRAM Red XPLR AXS groupset has been spotted at the 2024 Unbound gravel race. When SRAM recently launched its flagship Red AXS groupset, a gravel variant was curiously omitted. Now Red ...

SRAM will go 11-speed with new SRAM Red 22 and Force 22 road groupsets, with hydraulic rim and hydraulic disc brakes as options for the top-end group. For those wanting to add hydraulic brakes to an ...

A look at SRAM's trailblazing 11-speed MTB drivetrain's creation We've already ridden SRAM's XX1 group and as you might imagine, there was a lot of engineering that went into creating this ...

A gold-themed, Red Bull livery-adorned race bike worthy of a double Olympic champion ...

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If you ride a bicycle, the odds are good that it’s outfitted with SRAM components like Grip Shifts or Rock Shox. Those components and a lot of other cool things are developed and tested at SRAM’s new ...