There’s no doubt Gen Zers navigated this holiday shopping season with a sharp eye on value. But they were also far from tuned ...

Agentic AI is changing this equation. By streamlining and accelerating campaign workflows, it allows marketers to meet rising ...

Not too long ago, the thought of walking into a store and buying a pair of jeans with Bitcoin or any other kind of cryptocurrency would have sounded like science fiction — but yesterday’s novelty may ...

Retail has mastered personalization and omnichannel engagement. Now it’s hospitality’s turn to catch up and take control of its guest data. Unsplash+ For decades, restaurants were built on a single ...

A closer look at how RONA aligns brand building, retail media, and digital to connect with customers —and what vendors need ...