If there's one thing we know about athleisure brand Puma, it's that they know how to pull off a good collaboration. Following its successful partnerships with artists such as Dua Lipa, Puma is once ...

Dua Lipa and Puma's latest collaboration will take you from the courts to the club with rave-inspired sporty pieces. Without a doubt, Dua Lipa has cemented herself as one of the biggest pop stars of ...

Believe it or not, it’s easy to miss Puma’s signature sneakers at the brand’s retail stores. The lion’s share of the space in these bright shops is dedicated to stylish and sporty jeans, jackets, ...

Puma has launched an endorphin pop-up prescribing attendees exercises while also promoting the credentials of its new LQD CELL trainer. Virtue, Vice's creative agency, created the Puma Endorphin Store ...