It sounds like something straight out of a futuristic film: house hunters, driving past a for-sale sign, stop and point their cell phone at the sign. With a click, their cell phone screen displays the ...

They look like pixelated puzzles, or maybe a printing error. But the indecipherable ink squares hold the promise of a new form of mobile information delivery that ...

As readers of this publication know, mobile is not just another customer communications medium – it is rapidly evolving into an effective marketing and sales channel, enabling consumers to get ...

What do you get if you cross a mobile phone camera with a marketing campaign? An unstoppable direct response mechanism, of course. Mobile devices are an essential part of everyday life. British ...

Rising 8.8 cents, the national average, for the week of March 2, came in at $3.897 per gallon, following a 9.8-cent gain, to $3.809, for the week of February 23.

Marketers, advertising agencies and brand departments have been giving a lot of attention recently to the emerging mobile bar code market. And why not? Mobile bar codes offer marketers an exciting ...

SAN FRANCISCO — It used to be that the only time you'd notice a bar code was at a store, maybe when a cashier scanned your groceries. But lately bar codes are showing up in more places around town — ...

33rd Annual Study of Logistics and Transportation Trends: Puzzling path forward Logistics professionals navigating their path forward face challenging market conditions, an evolving regulatory ...