It's not often we get to smell an entirely new and refreshing scent. But when Loewe shows up with a new fragrance collection, I know I'm about to embark on an entirely unique olfactory experience.

Loewe's Mushroom candle on top of a mushroom. With each and every fragrance it creates, Loewe promises to transport you to another place—or at least bring a new energy to your current residence. Last ...

LOEWE Perfumes has unveiled the campaign for its new unisex fragrance, Aire Anthesis. Featuring Past Lives star Greta Lee, LOEWE brand ambassador Stéphane Bak, and Spanish actress Úrsula Corberó, the ...

I recently learned how to "hot-spot" my fragrances, and I can confirm it takes your scent to an 11/10. See here for expert tips and the ultimate shopping guide.

Over the past few years, Loewe has made its name synonymous with craft; and now, as the brand enters a new era, its latest fragrance launch solidifies that association. The Crafted Collection sees ...

In Iris Root, the softest of the collection, velvety iris rhizome is blended with herbaceous angelica seed and zesty timut pepper for a clean, powdery scent. “The orris root—the rhizome—is naturally ...

Will summer be canceled this year? As the world grapples with the continued impact of the coronavirus on our daily lives, this question keeps bubbling up as many people wonder what will become of ...

Loewe, the Madrid-based fashion house owned by the LVMH Group, opens a new chapter since launching 170 years ago: It’s just added its first fragrance, under the direction of Jonathan Anderson, who’s ...

It’s not just the clothes at Loewe that are getting a new look. Hot on the heels of the widely lauded debut collection from the brand’s new co-creative directors, Jack McCollough and Lazaro Hernandez, ...

A olfactory installation at Loewe's pop-up in London. In Iris Root, the softest of the collection, velvety iris rhizome is blended with herbaceous angelica seed and zesty timut pepper for a clean, ...