HIGH POINT and LAS VEGAS — Officials with International Market Centers, operator of a majority of showroom space of the home furnishings industry’s biggest U.S. markets in High Point and Las Vegas, ...

eBay, "everything built around you." This was the slogan the University of Nevada, Reno's Integrated Marketing Communications team created when they were challenged with generating a marketing ...

Don E. Schultz, a pioneer in the field of integrated marketing communications (IMC) and advertising, passed away on Thursday at the age of 86. He is survived by his wife Heidi. Over the past four ...

As a marketer who started in the ‘good ole days’ when we pushed marketing out the door using flyers, newspapers and brochures I was happy to see those days disappear. Interaction, assimilation, ...

4Ps IMC advertising agency signed an IMC agreement with Al Bayrouty factories, early July 2010, in which 4Ps is to conduct all needed work for marketing and advertising. 19 July 2010 4Ps IMC ...

Let's be real. The phrase is a calling card for a generation that wants authenticity, and it's the tagline that helped the University of Nevada, Reno's Integrated Marketing Communications (IMC) team ...