Hey, remember that Yeah, well, forget them both. And forget all the other humorous ads Kia has created in the past, because the Korean automaker is getting serious with its advertising. Seriously. Kia ...

Joy is a powerful emotion and can play a major role in who—and what—a person chooses to surround themselves with. For marketers hoping to persuade their audience to make a purchase or identify with a ...

(Crain’s) — MillerCoors LLC is rolling out humorous advertisements and a new bottle design in its push to revive struggling sales of Miller Lite. A bottle designed with what the beverage maker calls a ...