No matter how much you may wish otherwise, there are a mere 24 hours in each day and at least a few of those must be spent sleeping if you want to be even slightly coherent. Yet, there is so much that ...

Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

Have you ever written a blog and felt it sounded a bit too perfect but not really like a person was speaking to the reader?

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

Today, most entrepreneurs know that content is vital for business success. Blog posts, social media content, press releases and much more play a key role in building your business and personal brand.

Balancing quality and word count in blogging is not about hitting a magic number. It is about writing content that is helpful, clear, and complete. A ...