A tool called DROP lets California residents fill out a few forms to keep their personal data from being tracked or sold by ...

You’ve been planning on fixing your brakes and Googling auto repair shops. At the same time, you have been longing to buy butterscotch fudge ripple ice cream and searching for it on your Instacart app ...

Imagine walking into a store and a stranger knows your name, income, and recent medical visits. Creepy? That’s how data broker systems work. They gather information from public data, online accounts, ...

Californians can now visit one state website to request all data brokers delete their personal information and refrain from ...

Use a loyalty card at a drug store, browse the web, post on social media, get married or do anything else most people do, and chances are companies called data brokers know about it — along with your ...

California has quietly handed its residents a powerful new privacy weapon, a centralized system that lets people tell ...

A new California law lets residents demand deletion of their personal data from hundreds of data brokers with a single ...

If the ads you see in December feel a little too accurate, you are not imagining it. The holiday shopping season is the busiest time of the year for retailers and for data brokers. These companies ...