It should be clear to everyone that the Google documentation leak and the public documents from antitrust hearings do not really tell us exactly how the rankings work. The structure of organic search ...

Political leanings don't factor into Google's search algorithm. But the authoritativeness of page links that the algorithm spits out and the perception of thousands of human raters do. In a tweet ...

Are your SEO efforts not delivering the results you expect, and you can’t figure out why? Traditional SEO tactics are becoming less effective by the day. While you’re focusing on keywords and ...

Google’s latest Search Off the Record shared a wealth of insights on how Google Search actually works. Google’s John Mueller and Lizzi Sassman spoke with Elizabeth Tucker, Director, Product Management ...

Google Search’s Preferred Sources feature lets users prioritise news from specific outlets in Top Stories, reducing algorithmic noise and giving greater control over what sources appear.

Danny Sullivan, the former Google Search Liaison, spoke at WordCamp on Friday on the topic of How and why Google Search keeps evolving. The video is up for anyone to watch, it is 45 minutes and ...

Reverse image search helps you find the origin of a photo and similar photos. While many services offer reverse image search, using Google Search is relatively straightforward and built into the ...