“We just wanted to go meet where the demand was with the supply,” says Sang H. Cho, co-founder of hello82’s parent company KAI Media and its current COO, from his Beverly Hills office. “We just felt ...

Hello82 is hosting 82Valley, a Coachella-themed pop-up for fans of festival performers ATEEZ and LE SSERAFIM, and the Grammy Museum is opening an exhibit featuring ATEEZ and junior label mates xikers.

As Coachella inches closer, K-Pop fans in Los Angeles will have the chance to visit a pair of pop-ups centered around their favorite artists. Among them is 82Valley, a Coachella-themed pop-up for ...

The California media company stood out with amusing, moving, multilingual K-pop content, and expanded into retail by working alongside and shining the spotlight on fans. By Jeff Benjamin To millions ...