For many, the New Year starts with a toast of champagne or sparkling cider. For Allure editors, it begins with a new crop of hair color trends. After all, a brand-new look can be a big boon to your ...

On a warm spring day in Berlin, I walked into the industrial Motorwerk venue to experience what is essentially the Coachella of hair. I was immediately immersed in the beauty category: There were bond ...

Winter is officially rearing its head — cue the collective panic about looking washed-out. But where most people usually run straight for deeper dyes and cooler tones, this year’s hair color trends ...

Calico hair is the latest hair color trend taking over our feeds—and the look is taking major inspo from the early 2000s. After a summer of low-maintenance hair colors, the fall season brings moodier ...