In this edition of Play Smart, game-improvement editor Zephyr Melton explains a simple trick to ensure perfect aim off the tee. The post Struggle with alignment off the tee? Try this simple aim hack ...

A startup called Laced Golf thinks the biggest problem in your game isn’t your swing. It’s your aim. And they’re using shoe-mounted sensors to prove it. Laced Golf introduces shoe sensors to improve ...

Having a strong posture and an athletic rotation will help you generate more power in the golf swing. While it can be tough for many amateurs to maintain consistency with each shot, GOLF Top 100 ...

The beauty of golf is that for as much as it takes, occasionally it'll give you something truly magical. Often, that magic come as some form of golf swing breakthrough. A swing tip, a feeling, a ...

Putters often spur emotional responses that sometimes echo the impression that wine connoisseurs reserve for their favorite varietals. That's not to say that these "feels" are an inconsequential ...

CHASKA, MINN. — Go ahead, name the fundamentals of a good golf swing. How long did it take until you said alignment? Along with grip and posture, instructors and professionals have long preached ...

The sidestamp found on the golf ball serves a number of different purposes. It lets you know what model you’re using, which is especially important for competitions when the one-ball rule is in effect ...

Odyssey engineers turned to “high-contrast alignment” when they developed the new Versa line of putters, determining that the distinction between the stark black and white bands on the clubhead helps ...

Odyssey is introducing its new flagship Ai-Dual putter line featuring 15 models and a new 1/2 ball alignment aid. The post ...