Conservative West Germans, who have long sniffed at made-in-America marketing techniques, had never seen anything like it. Splashed in four vibrant colors across their newspapers not long ago were ...
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German Company Launches Viral Ad Campaign For Lift Used in Louvre Heist: ‘Quiet as a Whisper'
A family-run German firm stepped into the media spotlight this week thanks to a marketing campaign featuring the now world-famous furniture lift used in the Louvre jewel heist. "When you need to move ...
Screenshot via @boeckermaschinenwerke on Instagram. The German company whose mechanical lift was used in the stunning heist of Napoleonic jewels from the Louvre Museum in Paris is capitalizing on ...
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