When you persuade someone in your writing, your aim is to get them to agree with your point of view. Watch this video where teacher Mr Smith explores persuasive writing and gives you some examples of ...

Editorial writing is a style that can be hard to explain since it's usually a unique mixture of fact and opinion. Viewing editorial examples is one of the most helpful ways to learn what the style ...

Individuals thinking about how to become more persuasive at work can use strategies shown to increase the acceptance of new ideas. Many people think logic and data are the top tools to persuade others ...

If you’ve ever been drawn in by a tightly-written commercial promoting a juicy investigative report only to be bored to tears by the report itself, you understand the power of persuasive writing.

We have an epidemic. The virus is known to travel on paper and transmit over the keyboard: it jumps from old lawyer to young lawyer, preys on the inexperienced and insecure lawyer, and thrives in the ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

1. Write like you talk. There is no First Law of Speechwriting, but if there were, it would probably be something like this: a speech is meant to be spoken, not read. That simple (and obvious) fact ...

Oxford University Press recently released Ross Guberman’s new book, Point Made. Through an empirical approach that draws heavily on the writings of the country’s fifty most influential lawyers, the ...

Writing a strong closing brief is one of the most important steps in the arbitration process. The final submission to the arbitrator offers counsel an opportunity to focus on the key issues and ...