Here’s why it’s important to conduct a content audit — and a step-by-step guide on how to do it effectively. A content audit is an in-depth analysis of previously published, or “old,” content that ...

How is the content on your website performing? What about that blog content you published two months ago? Two years ago? Is it all helping you meet your goals? Do you know – or do you have no idea?

A content audit ensures you know what content you have and don’t have. It helps you focus content creation and curation efforts on gaps in your inventory. An audit prevents investment in duplicate ...

A content audit is the act of taking inventory of your content to understand it on two levels: It’s a task many dread, but one you shouldn’t sweat. Content audits aren’t a necessary evil, but rather a ...

Discover how to analyze the accessibility of your website's content, audit site speed and performance, and more using Chrome DevTools. Chrome DevTools is a free tool built into the Chrome browser. Its ...

I write a lot of columns here at Search Engine Journal about how to optimize your content. But I rarely touch on how to do this at scale. Enterprise marketing teams, in particular, often face ...

On Monday, Cloudflare introduced a new suite of tools aimed at helping website owners control how artificial intelligence scrapers engage with their online content. Called AI Audit, the tools will ...

The mere mention of the word "audit" sends people running for the hills. But a content audit doesn’t have to make you feel that way. It’s one of those tasks that every digital marketer must undertake ...