A communication plan describes what an organization wants to accomplish with the information it sends out. It lists objectives, the tools used to produce communications and intended recipients. The ...

Lis Anderson is founder and director at PR consultancy AMBITIOUS. An experienced agency MD with 25 years in the communications industry. Stakeholder engagement is integral to the success and growth of ...

Any journalist working on assignment should put in place a solid communications plan. But for freelancers “going it alone,” it’s a potential life-saver. Most news organizations will have a ...

Consistent and thoughtful communication is crucial to keep donors engaged, make them feel valued, and lay the groundwork for strong year-end giving. But it can be hard to know how — or find time — to ...

The worst time to develop a crisis communications plan is the moment an emergency strikes. When tensions are high, reliable information is scarce and conditions are changing rapidly, you don’t want to ...

Talking to your kids about personal safety and emergency preparedness is important yet complicated. Finding the most appropriate approach can be difficult. The conversations involve potentially scary ...

An integrated marketing communication plan uses the same thematic message in different types of promotions. The idea behind the message remains consistent whether consumers see a magazine ad or the ...

This Emergency Communications Plan template is meant to be complementary to plans already in place and is meant only to provide supplemental information that may be missing. It should in no way ...

The question is no longer whether, but when your organization will suffer a consequential cyber incident. A crisis communications plan is mandatory to protect your business. Incident response isn’t ...

Any journalist working on assignment should put in place a solid communications plan. But for freelancers “going it alone,” it’s a potential life-saver. Most news organizations will have a ...