The Remarkably Simple 5-Word Question LEGO Asks Before Building Anything New

An interview with Tom Donaldson, LEGO Group's SVP of Creative Play Lab, on how the company came up with its new SMART Brick.
Daily Breeze

Lego ship building contest – wear shoes! – launches April 13 in San Pedro

It’s almost time again for the Lego ship building challenge at the Los Angeles Maritime Museum in San Pedro. The annual contest, set this year from 10 a.m. to 2 p.m. April 13, embraces builders ...
autoevolution

LEGO Celebrates Le Mans Centenary With 24-Hour Life-Sized Peugeot 9x8 Build Challenge

This weekend is one of great importance for motorsport, as it marks the centenary edition of the 24 Hours of Le Mans. As such, fans can enjoy exhibitions of all sorts, ranging from the event's history ...
Electronic Specifier

How can children use LEGO to develop engineering skills?

LEGO can be an essential tool in mechanical engineering as it is a form of what the field calls low-fidelity prototyping.