Business Wire

Stackline announces Shopper Analytics, empowering brands with game-changing brand and shopper metrics that bridge both digital and brick-and-mortar retailers

SEATTLE--(BUSINESS WIRE)--Stackline, the leader in full-funnel connected commerce, is excited to announce the launch of Shopper Analytics. This cutting-edge platform enables brands and manufacturers ...
Business Wire

CommerceHub Sells ChannelAdvisor’s Shoppable Media and Brand Analytics Product Lines to MikMak; Acquisition Fuels MikMak’s Global Expansion and Commerce Intelligence Innovation

NEW YORK--(BUSINESS WIRE)--MikMak, the global software company that helps the world’s leading brands grow commerce-first, and CommerceHub, one of the world’s largest commerce networks trusted by more ...
insideHPC

How Big Brands Are Using Automated Data Analytics That Bring Results

In this special guest feature, Steve Habazin, Content Management Specialist with Latana, discusses how big brands are choosing and using the right data analytics that will bring results. As a content ...
B2B Marketing Magazine

How brands can optimise social strategies with analytics

If you have 10,000 fans on Facebook but all you know about them is that they appear to like your brand, you might be in trouble. Extracting data from your social media efforts and analysing it helps ...
MediaPost

MikMak Acquires ChannelAdvisor's Shoppable Media, Brand Analytics Product Lines

Nine years ago, Rachel Tipograph founded MikMak, a global software platform to some of the largest multichannel brands in the world. Now she is leading the consolidation of the ecommerce and analytics ...
insideHPC

The Need for Brands to Invest in Data Analytics

In this special guest feature, Thalya Hamilton, VP of Analytics & Data Science, Quotient, discusses how brands will need to strike the right balance by bringing data and analytics in-house. Thalya ...
Seeking Alpha

Visa and Analytic Partners Announce Multi-Year Deal to Transform Commercial Analytics for Merchants and Brands

Exclusive global partnership to empower businesses to find new growth through advanced analytics solutions for marketing and brand spend optimization SAN FRANCISCO--(BUSINESS WIRE)-- Visa (NYSE: V), a ...
Forbes

Five Digital Marketing Strategies For Brands To Use In 2025

As 2025 approaches, the digital marketing landscape is set to experience seismic change. Emerging technologies, particularly artificial intelligence, and shifting consumer expectations mean marketers ...
TASS

Brand Analytics registers first Russian GPT neural network for social media analysis

The new smart AI assistant analyzes reports from social and mass media relevant to a task in real time and provides users with analytical answers to questions MOSCOW, January 24. /TASS/. Brand ...
Seeking Alpha

TNL Mediagene to Launch Agentic Newsroom, an AI-Driven Global Content System, and CiteRadar, an SaaS Analytics Platform for Monitoring AI Visibility

-Agentic Newsroom is an AI-driven content system that automates translation, localization and distribution of content across different markets in Asia -CiteRadar is an enterprise SaaS analytics ...
B2B Marketing Magazine

Why brands need to leverage predictive analytics

Up until recently, unless you were part of a sci-fi film, predicting the future just wasn’t possible…and then came predictive analytics. The amount of information transmitted and collected is ...
Searchenginejournal.com

Where Are The Missing Data Holes In GA4 That Brands Need?

As SEO professionals, we’re data-driven. So, it’s ironic that we need to ask a counterintuitive question: “Where are the missing bullet holes in Google Analytics 4 (GA4)?” Most of us trust the ...