Andromeda and GEM now determine how ads are selected, ranked, and sequenced across Meta. Here’s what changed and what drives results in 2026.
Meta delivered a standout Q2 with 22% YoY revenue growth, beating forecasts despite tariff concerns and advertiser fickleness. Ad system innovations—Andrometa, GEM, and Lattice—drove higher conversion ...
San Francisco startup AdsGency AI has raised a $12 million seed investment round led by XYZ Venture Capital to build out what its executives describe as an agentic AI operating system and agency for ...
In attempts to further customize advertisers’ ad offerings and deliver higher conversion rates, Meta plans to make significant updates to its AI ad system. The tech giant has announced that over the ...
Apple could be creating an operating system supported by advertisements, allowing users to obtain the software at a reduced price, or for free, in exchange for being required to view ads. The patent ...
An issue impacting Amazon's automated advertising system led to marketers being charged to promote products they couldn't sell. Amazon apologized to advertisers after its automated advertising system ...
Monolith services were the primary option when many of us were trying to build large-scale infrastructure a decade back. But things have evolved quickly, and this article is going to describe some of ...