On January 22, 1984, the Apple commercial for the Macintosh 128K aired during the Super Bowl. The "1984" Mac ad became Apple's greatest ever.
The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel. No, it’s not the Los Angeles Raiders. It’s the most important Super Bowl ...
It's lauded as one of the most effective ads ever made, it stunned viewers, but on January 22, during the Super Bowl, "1984" launched the Macintosh without even showing the product once. It almost ...
Calum Russell is a film editor at Collider, helping the movies team deliver top-quality content every day of the week. As well as writing, Calum regularly writes features, lists and reviews on ...
Every year at this time, people talk about the most famous Super Bowl ad of them all, Apple’s 1984 commercial that was based on George Orwell’s grimly predictive novel, also named “1984.” This spot, ...
The well-publicized and buzz-worthy “1984” ad featuring Sen. Hillary Rodham Clinton’s (D-N.Y.) visage on a giant screen was the product of someone who worked for Sen. Barack Obama (D-Ill.). But it won ...
A couple of days ago, we got a look at the 14-frame storyboard behind Apple’s famous ‘1984’ ad for the Macintosh, and today a new piece of info has been revealed: the pre-test scores for the ad were ...
Almost 38 years after the most famous ad in the world aired, director Ridley Scott has revealed his first reaction to Apple’s 1984 ad script … Like Philip Elmer-DeWitt, I didn’t think there was any ...
Famed film director Ridley Scott had no idea who Steve Jobs was when he was hired to direct Apple's "1984" ad for the launch of the Macintosh. Some 38 years after the release of the original Mac, ...
Last week, Apple TV+ spent $13 million on TV ads, but it's selling its famous '1984' ad as our new reality. A bunch of interchangeable drones sit, slack-jawed, while a domineering, bespectacled ...
Epic Games is hitting back at Apple with a parody of the company's most iconic ad after Apple yanked "Fortnite" from the App Store. The game company on Thursday posted a short film titled "Nineteen ...