ASMR stands for an autonomous sensory meridian response. The funny thing? Research and science behind ASMR are still so new that there's really no "scientific" definition for the term. It simply ...

"ASMR is a deeply relaxing and comforting feeling, usually accompanied by tingling sensations in the head," says Craig Richard, PhD, an ASMR researcher and founder of ASMR University. The"tingling" ...

ASMR videos started as a fringe section of YouTube, but the industry has grown exponentially in the last decade — rough estimates say there are at least 25 million ASMR videos on YouTube alone, coming ...

Lindsey Ellefson is Lifehacker’s Features Editor. She currently covers study and productivity hacks, as well as household and digital decluttering, and oversees the freelancers on the sex and ...

Common ASMR triggers include whispering, hair play, and ear brushing. Not all people experience a positive response or any response to these triggers, though. ASMR, or autonomous sensory meridian ...

If you’ve seen videos of kinetic sand formations being sliced with a satisfying crunch on your Instagram Explore page, it’s not just an art demonstration. You’re witnessing one of the newest “oddly ...

Nobody watches the Super Bowl for relaxation. But that’s what William Halligan got. It was February 3, and Halligan, a 72-year-old dentist, was watching the game with his wife, nieces, and nephews at ...

Yesterday, Ikea released a new digital ad spot–and it’s not the jaunty 30-second video you may have (reasonably) expected. Instead, the commercial is 25 minutes long, and a large portion of it ...

On June 3 2018, Makenna Kelly, a 13-year old from Fort Collins, Colorado, uploaded the video that propelled her to internet stardom. Entitled “Eating Raw Honeycomb – EXTREMELY Sticky Mouth Sounds”, it ...

"ASMR is a deeply relaxing and comforting feeling, usually accompanied by tingling sensations in the head," says Craig Richard, PhD, an ASMR researcher and founder of ASMR University. The"tingling" ...